Powering media for teams building at scale







The library, embedded
The media platform your users get
Uploads, galleries, tagging, search, and instant delivery — the same infrastructure that powers Playbook, wired into your product.
Build with Claude
Don't write the code. Describe it.
Connect Claude to Playbook once, then tell it what you want to build. It uses the API and MCP server for you, so you can ship without touching a line of code.
Connect Claude to Playbook
Paste this once. It also works in Cursor and ChatGPT. See all clients.
claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"
Ask for what you want
Copy a prompt, paste it into Claude, and let it build. Each one maps to a full working example.
Using the Playbook MCP server, build me a portfolio site. Create a board for my photography, add my work to it, and publish it as a public gallery I can share.
Using Playbook, build a client proofing gallery. Share a board of photos with a client, let them favorite and comment, and let me download the finals once I approve them.
Using Playbook, set up a digital asset manager. Add custom fields for campaign and approval status, tag my assets, and let me search across them by those fields.
Using Playbook, build a brand portal where my team can search and download our approved logos and brand assets.
Use cases
What you can build with Playbook
From a weekend portfolio to a full DAM, the same API powers all of it.

Portfolio
Creator portfolios
Give every user a polished, auto-updating portfolio. Upload once, and galleries, ordering, and responsive delivery come free.

Client gallery
Client proofing galleries
Share selects, collect favorites and comments, and deliver final high-res downloads the moment a client approves.

DAM
Digital asset management
A searchable source of truth for brand and marketing teams, with tags, custom fields, versions, and scoped permissions.

Brand portal
Brand portals
Distribute approved logos, fonts, and templates to partners with always-current, access-controlled links.

Marketplace
Creative marketplaces
Power upload, search, live previews, and licensed delivery for a stock, template, or asset marketplace.

AI
AI media pipelines
Let agents assemble moodboards, auto-tag libraries, and generate variations straight through the MCP server.
Three ways to build
Start with a single API call, embed the full SDK, or wire up an AI assistant — every path speaks to the same media platform.
REST API
Upload, organize, search, and deliver media with a standard, token-secured REST API.
API referenceSDK
Embed a fully customizable media library — galleries, uploads, tagging, and views — in a few lines.
Explore the SDKMCP Server
Let Claude, Cursor, and ChatGPT search, tag, and manage your media through natural language.
Connect an assistantThe platform
Everything you need to ship media
One API surface for the whole lifecycle — ingest, organize, search, secure, and deliver.
01 · Ingest
Upload anything, at any scale
Push files or URLs through the API and Playbook handles storage, thumbnails, and versioning. Images, video, PDFs, 3D, and more.
02 · Search
Search by tag, color, and content
Full-text and visual search across every asset, filterable by metadata, palette, and AI-generated tags.
03 · Deliver
Transform on the fly
Resize, crop, and reformat at request time, served from a global CDN.
04 · Metadata
Tags and custom fields
Attach structured metadata and let it flow through search and webhooks.
05 · Security
Token-scoped access
Org-level API keys with granular scopes, so every request only sees what it should.
06 · Events
Webhooks and events
Subscribe to uploads, edits, and tags to keep your product in sync in real time.
Model Context Protocol
Connect your AI assistant
Point Claude, Cursor, or ChatGPT at the hosted Playbook MCP server and let them search, tag, upload, and organize your media in natural language — no local install, just a bearer token.
Read the MCP guide- Claude Code
- Cursor
- ChatGPT
claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"
{
"mcpServers": {
"playbook": {
"type": "http",
"url": "https://mcp.playbook.com",
"headers": {
"Authorization": "Bearer YOUR_TOKEN"
}
}
}
}
# ChatGPT → Settings → Connectors → Add custom connector
URL: https://mcp.playbook.com
Authentication: Bearer YOUR_TOKEN
For AI agents & LLMs
Point your agent at Playbook
Give your model the whole docs corpus, or let it operate Playbook directly through the MCP server. It will be building media library apps in minutes.
claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"Feed your model the docs
The entire developer corpus, LLM-ready. Drop llms.txt (or llms-full.txt) into any model's context and it can build on Playbook.
MCP serverLet agents drive Playbook
Point Claude, Cursor, or ChatGPT at the hosted MCP server to search, tag, upload, and organize media in natural language.
ExamplesShip a media app fast
Portfolios, DAM, client galleries, marketplaces, and AI pipelines — each with real, copy-pasteable code.