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NewHosted MCP server for AI assistants

Playbook Developers

Build your own media library
and DAM

Anyone can ship a media library or full digital asset manager on the same components that power Playbook. Describe what you want to Claude, or build it yourself from a single REST call to a fully embedded app.

quickstart
# 1. Connect Claude to Playbook
claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"

# 2. Then just ask
"Build a client gallery where clients favorite shots
and download the ones I approve."

Powering media for teams building at scale

OpendoorWarner Bros. Discovery SportsYMCABlock RenovationWilderdogThe Vault StockOutdoor Living Today

The library, embedded

The media platform your users get

Uploads, galleries, tagging, search, and instant delivery — the same infrastructure that powers Playbook, wired into your product.

app.playbook.com/library
Search assets, tags, colors…Upload

Build with Claude

Don't write the code. Describe it.

Connect Claude to Playbook once, then tell it what you want to build. It uses the API and MCP server for you, so you can ship without touching a line of code.

1

Connect Claude to Playbook

Paste this once. It also works in Cursor and ChatGPT. See all clients.

claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"
2

Ask for what you want

Copy a prompt, paste it into Claude, and let it build. Each one maps to a full working example.

Using the Playbook MCP server, build me a portfolio site. Create a board for my photography, add my work to it, and publish it as a public gallery I can share.
Client gallerysee the result
Using Playbook, build a client proofing gallery. Share a board of photos with a client, let them favorite and comment, and let me download the finals once I approve them.
Digital asset managersee the result
Using Playbook, set up a digital asset manager. Add custom fields for campaign and approval status, tag my assets, and let me search across them by those fields.
Brand portalsee the result
Using Playbook, build a brand portal where my team can search and download our approved logos and brand assets.

Use cases

What you can build with Playbook

From a weekend portfolio to a full DAM, the same API powers all of it.

Creator portfolios example

Portfolio

Creator portfolios

Give every user a polished, auto-updating portfolio. Upload once, and galleries, ordering, and responsive delivery come free.

REST API · SDK galleriesView example
Client proofing galleries example

Client gallery

Client proofing galleries

Share selects, collect favorites and comments, and deliver final high-res downloads the moment a client approves.

SDK · signed URLsView example
Digital asset management example

DAM

Digital asset management

A searchable source of truth for brand and marketing teams, with tags, custom fields, versions, and scoped permissions.

REST API · search · webhooksView example
Brand portals example

Brand portal

Brand portals

Distribute approved logos, fonts, and templates to partners with always-current, access-controlled links.

REST API · access tokensView example
Creative marketplaces example

Marketplace

Creative marketplaces

Power upload, search, live previews, and licensed delivery for a stock, template, or asset marketplace.

REST API · transforms · CDNView example
AI media pipelines example

AI

AI media pipelines

Let agents assemble moodboards, auto-tag libraries, and generate variations straight through the MCP server.

MCP · REST APIView example
Product catalogs example

Product catalog

Product catalogs

Turn product photography into a browsable catalog with SKU, price, and category fields, ready to publish or render as your own storefront.

REST API · custom fieldsView example
Interactive line sheets example

Sales catalog

Interactive line sheets

Replace the static PDF line sheet with a published, always-current catalog reps can browse, search, and download from.

REST API · publish · downloadsView example
Client presentation decks example

Presentation deck

Client presentation decks

Assemble slides on a board and share a full-screen, always-current pitch deck that collects client feedback inline.

REST API · share · commentsView example

The platform

Everything you need to ship media

One API surface for the whole lifecycle — ingest, organize, search, secure, and deliver.

01 · Ingest

Upload anything, at any scale

Push files or URLs through the API and Playbook handles storage, thumbnails, and versioning. Images, video, PDFs, 3D, and more.

02 · Search

Search by tag, color, and content

Full-text and visual search across every asset, filterable by metadata, palette, and AI-generated tags.

03 · Deliver

Transform on the fly

Resize, crop, and reformat at request time, served from a global CDN.

04 · Metadata

Tags and custom fields

Attach structured metadata and let it flow through search and webhooks.

05 · Security

Token-scoped access

Org-level API keys with granular scopes, so every request only sees what it should.

06 · Events

Webhooks and events

Subscribe to uploads, edits, and tags to keep your product in sync in real time.

Model Context Protocol

Connect your AI assistant

Point Claude, Cursor, or ChatGPT at the hosted Playbook MCP server and let them search, tag, upload, and organize your media in natural language — no local install, just a bearer token.

Read the MCP guide
mcp.playbook.com
claude mcp add playbook --transport http https://mcp.playbook.com \
--header "Authorization: Bearer YOUR_TOKEN"

For AI agents & LLMs

Point your agent at Playbook

Give your model the whole docs corpus, or let it operate Playbook directly through the MCP server. It will be building media library apps in minutes.

claude mcp add playbook --transport http https://mcp.playbook.com \ --header "Authorization: Bearer YOUR_TOKEN"